Super Bowl Host Committee Co-Chairs Name Maureen Bausch As Chief Executive Officer
SUPER BOWL HOST COMMITTEE CO-CHAIRS NAME
MAREEN BAUSCH AS CHIEF EXECUTIVE OFFICER
Minneapolis, MN (November 13, 2014) Minnesota Super Bowl Host Committee Co-Chairs Doug Baker, CEO, Ecolab; Marilyn Carlson Nelson, former chair and CEO, Carlson Companies; and Richard Davis, chairman, president, and CEO, U.S. Bank, have named Maureen Bausch as the committees Chief Executive Officer. Bausch, who currently serves as Mall of Americas Executive Vice President of Business Development, will begin her new duties on December 15, 2014.
After a thorough search and interview process, we are thrilled to be able to land someone of Maureens caliber, said Baker. She brings the skills necessary to successfully lead this effort and to showcase this vibrant, engaged community on an international stage. We have no doubt Maureen will help set the bar high for future Super Bowls.
"Bringing the Super Bowl to Minneapolis in 2018 is a shining example that demonstrates to the entire country the strength and vitality of a community when private and public leaders come together for the greater economic good, said Davis. This is an exciting time for Minnesota, and Maureen is the perfect person to lead this dynamic civic partnership.
Bausch, who has been with Mall of America since 1990, has extensive experience in creating and building brand awareness, managing large-scale events, marketing and sales, media relations and guest services. Over the past 24 years, she has helped build Mall of America into an internationally-recognized brand that entertains over 40 million people each year and generates more than $3 billion in positive economic impact to the State annually.
When we looked at various candidates, an obvious area of focus was on selecting an individual who intimately knows the region and can tell the story of what makes this state so great, said Carlson Nelson. Having told the story of one of the countrys most recognizable brands in Mall of America for more than two decades, Maureen fits the description perfectly.