2023: IMPACT SPOTLIGHTS

Pride/Taylor/Kiwanis Weekend

The week of June 19-25 was a big one in Minneapolis as an estimated 500,000 people visited the city for one or more events, including Taylor Swift concerts at U.S. Bank Stadium, the Twin Cities Pride Festival at various sites around the city and the Kiwanis International Convention at the Minneapolis Convention Center. Those events – combined with those that are regularly hosted – translated into a record-breaking weekend for hotels in the city, with 19,531 room nights sold.

Weekend Event Analysis

Zartico’s Destination Operating System is a strategic planning solution that provides visibility into the movement of people and economic opportunities. This report helps us understand the impact of a large event weekend on the visitor economy in Minneapolis.

Youth Volleyball Hub

Record-breaking Conventions

MLK Day Civil Rights Playlist

This fun, yet educational activity’s goal is for staff to learn how music and singing played a critical role in inspiring, mobilizing, and giving voice to the civil rights movement.

2024: Future Impact

Multi-Year Destination Development Initiatives

Thank you to our 2023 Board Members